THE RELATIONSHIP BETWEEN NURSES' POLITICAL SKILLS AND SUSCEPTIBILITY TO PERSUASION STRATEGIES: A CROSS-SECTIONAL STUDY

Abstract

There are few studies evaluating nurses' political skills and susceptibility to persuasion strategies. This study was conducted to evaluate political skill as a precursor to nurses' sensitivity to persuasion strategies. In this study, descriptive, cross-sectional design method was used. It was conducted between 01 November – 31 December 2019, in a university hospital, with 590 nurses. Descriptive statistics and regression analysis were used in the analysis of the data. In this study, the strategy that nurses are most susceptibility to persuasion is Reciprocity, and the least susceptibility is Social Proof. Appearance of sincerity is effective on susceptibility to all persuasion strategies. Social Astuteness has affected the susceptibility to persuasion strategies other than the Authority strategy. Interpersonal Influence influenced susceptibility to persuasion strategy other than Liking and Scarcity. The ability to build a network affected the susceptibility to other persuasion strategies other than Reciprocation strategy. Political skill is one of the factors affecting nurses' susceptibility to persuasion strategies. It should be considered that nurses are sensitive to different persuasion strategies, and sub-dimensions of political skill affect their susceptibility to different persuasion strategies.